Advocates of  LGBTQ + technologies show the key role CIOs can play to  catalyze necessary change in business practices and technology design to meet business needs in an increasingly diverse society.

Certain companies’ technologies don’t offer an option for customers to share anything other than their legal names.

As an ethical UX researcher and a transgender nonbinary queer person, Masure considers it an unacceptable practice that harms individuals, counters inclusion, and ultimately hurts business.

Masure believes that all organizations should design their technology with everyone in mind and focus on developing code designed for the least-privileged groups. That approach is a major part of universal design, a process by which technology is ensured to work for everybody and doesn’t exclude, offend, or endanger.

“Whenever you ask for someone’s name, or anywhere there’s a form, there are good practices to do to that in a way that respects transgender individuals,” Masure explains.

Some companies are taking that advice.

Pratt, M. K. (2021, 30 junio). Changing the equation on LGBTQ+ equity and inclusion. CIO.